My lil kindergarten is obsessed with shopkins and wanted a backpack with them on it, but I didn't want to buy her a plastic one. I found it and showed her she loved it. We got it a week early and it is adorable, she love love loves it and no plastic. Don't know how well it will last but it's perfect for her! (Update) it is still going strong after the whole school year man this is a great bag! No tears or worn down spots and the design has not come off I would highly recommend this bagMy daughter LOVES it. The shell of the backpack is nice and thick and seems like it will hold up well. The straps are a little thinner and feel kind of cheapy, they are more of a polyester material vs. the thick canvas type of the shell, I don't know how well they'll hold up but we'll see as the year goes on.I purchased with product for my niece for the new school year. The bag itself is exactly as described. The only problem was the bottom had nothing to stabilize it. We placed a piece of cardboard in it to give it a little more shape. Bag was exactly as described and arrived early!Such a cute bag. Quality isn't the best but we use it for an overnight bag so it doesn't get used everyday.This is a really beautiful backpack and my daughter loves it. It appears to be good quality but we have not used it for an extended period of time to see how it really stands up... but overall, i'm happy with my purchase.fabric on bottom wearing thin midway through school year but otherwise solid and straps are greatMy k student loves this backpack. She is a shopkins addict but all the shopkins backpacks in stores felt cheap. This one feels heavy duty and doesn't look like it's going to fall apart in a month. Happy with my purchase.Very nice backpack, not as durable as some, but does the trick for a kindergarten-3rd grade child.